REGISTER | LOGIN | SEARCH

Swap Anything You don't Need with anything You want. Learn More



Author Why Local Community Online Marketing is the secret to success.  (Read 231 times)

Description:

0 Members and 1 Guest are viewing this topic.

Offline Charles Dickson

  • Administrator
  • *****
  • Posts: 3506
  • Gender: Male
    • Share Post
Why Local Community Online Marketing is the secret to success.

 


Small businesses are starting to truly embrace “local community online marketing.” But most don’t really understand what it means, it is not just printing some fliers and posting them in letter boxes, it goes much deeper than that.

local community online marketing, tim stannage, marketing help mornington peninsula, free marketing tips, In the past simply sponsoring your local football team with a sign on the fence or your name on the back of the jumpers, showing up at the local chamber of commerce meeting or putting an advert in the local school newsletter then stepping back and you are done!”

Well, not quite.

A well thought out  Local Community Online Marketing strategy is the key to your businesses success.


 5 simple steps to success.


To be successful at local community marketing you need to have a clear understanding of who your customers really are, don't be delusional, not everyone want to be your customer or buy your product or service.

Have a clear idea of what message you want to send to them, these are just some of the things that can influence your marketing message: age, social beliefs, sex, race, religious beliefs, dog owners v’s cat people, so you may need a few different messages for the same product or service to cater for the different personalities in your target market.

Once you have done this you are now in a clearer position to start drafting your local marketing strategy here are 5 steps that will guide you.

1.    Evaluation – I like to go to a local joint center and  shop with a not pad and pen and brainstorm on things that I could do in the local area to build brand awareness.

The trick is to avoid advertising ideas and focus on marketing activity that connects you with like minded complementary businesses.

2.  Innovate –Be entrepreneurial, look for things your competitors WON’T. Zig where they are zagging, while they are giving best and fairest awards at the local sports club, you smile after creating an affiliate relationship with all the businesses in the room.

What do you think you can do that they would not? And how can you execute some of the simple ideas with stronger presence and meaning in the market?

3.  Act and be accountable– Put your ideas in writing and commit by creating a plan of attack. If you have employees, allocate them a role to play, make yourself accountable by committing to sign off dates. By setting milestones you will actually get things done instead of just talking about them.

4.  Evaluate – To get the most out of your investment in the time you put in and the money you are investing, make sure you write down how it went. Not everything we do works the first time, I often joke it’s like having kids, you don't stop if it doesn’t work the first time,and to be honest the work never stops until they leave the nest.

Failure (false starts) are not a bad thing, if we are trying hard it is bound to happen, if you haven’t failed yet you are either lucky or on a collision course and don't know it yet. (sorry to burst your bubble but it is probably the later).  when something doesn’t work the way to envisioned it is an opportunity to adjust the strategy and go again.

5.  Adjust, and repeat – By taking the time to unemotionally evaluate your efforts, you are in a better position to fix problems and improve ideas to make them even better.

Local community Marketing is about being creative and coming up with new ideas that will not just reach your end customer but will connect you with your local community so you can establish a Hometown Advantage. With these 5 steps in place you will be able to get serious about your Local Area Marketing efforts.

Get your Business SEO webpage on your local community online, register free on http:// naijasky.com/register  and contact Wale by call/sms/whatsapp on 08033181698
Thanks
Your Local Communities Online

Linkback: https://naijasky.com/regions/1/why-local-community-online-marketing-is-the-secret-to-success/41967/

NaijaSky



Share via facebook Share via linkedin Share via twitter

clip
Why Local Area Marketing is the secret to your success

Started by Wale Adeleke

0 Replies
198 Views
Last post May 26, 2019, 06:46:54 PM
by Wale Adeleke
clip
Add Local Businesses to your Local Community Online and Earn 50%

Started by Isaac Adeniran

0 Replies
1558 Views
Last post April 13, 2012, 11:46:55 AM
by Isaac Adeniran
xx
Get local business listed on your local community online

Started by Isaac Adeniran

0 Replies
1678 Views
Last post May 11, 2014, 09:17:06 PM
by Isaac Adeniran
xx
How To Join Your Local Community Online

Started by Ade Omo Ade

0 Replies
1937 Views
Last post June 06, 2014, 11:55:33 PM
by Ade Omo Ade
clip
Join your town or local Community Online

Started by Wale Adeleke

0 Replies
1841 Views
Last post March 24, 2016, 01:46:34 PM
by Wale Adeleke
clip
Join Your State and local community online

Started by Success Writer

0 Replies
1929 Views
Last post October 29, 2011, 01:49:34 PM
by Success Writer
xx
How to Get Your Business Listed on Your Local Community Online

Started by Success Writer

0 Replies
1548 Views
Last post June 12, 2012, 05:21:28 PM
by Success Writer
 

Related Topics

  Subject / Started by Replies Last post
0 Replies
116 Views
Last post May 16, 2019, 12:38:46 AM
by omoabejoye
3 Replies
306 Views
Last post May 24, 2019, 04:54:00 PM
by Isaac Adeniran
0 Replies
198 Views
Last post May 26, 2019, 06:46:54 PM
by Wale Adeleke


Publishing,Chat Communications, Swap & Gifts, Cultures and Tourist Attractions, Directories,Local News and Discussions,Blogs, Advertising and Promotions

States: Fct | Abia | Adamawa | Akwa-ibom | Anambra | Bauchi | Bayelsa | Benue | Borno| Cross-river | Delta| Ebonyi | Edo | Ekiti| Enugu | Gombe | Imo| Jigawa | Kaduna | Kano | Katsina | Kebbi | Kogi | Kwara | Lagos | Nasarawa | Niger | Ogun | Ondo | Osun | Oyo | Plateau | Rivers | Sokoto | Taraba | Yobe| Zamfara


Naijasky:2012-2019 | Swap | Contact | About Us | Policy | Terms Of Service | Blog Categories | Politics | Health | Autos | Property | Business | Finance | Love | Entertainment | Music | Sport | Oil & Gas | Aviation | Travel | Others